YOOX NET-A-PORTER GROUP

Web Advertising Specialist Online Flagship Stores

Posted Date 1 month ago(1/15/2018 5:16 AM)
Job ID
2018-2799
# of Openings
0
Location
IT-Milan
Category
Marketing

Description

YOOX NET-A-PORTER GROUP is the e-commerce partner of choice for leading fashion & luxury brands, designing and managing ONLINE FLAGSHIP STORES for offering their latest collection on the Internet. With over 15 years of experience in global luxury e-commerce, YOOX NET-A-PORTER GROUP offers brand partners a range of services, including creating and developing the creative concept, innovative interface design, state-of-the-art technology and R&D, high-precision global customer logistics, unrivaled customer care, international web marketing and e-commerce strategy development.

 

Role purpose

We are seeking for a strong, creative and analytical Web Advertising Specialist, who will be responsible for planning, executing and managing SEM and Retargeting programs.

 

Key Responsbilities


•The day-to-day operations of paid search campaigns, including the creation of keyword lists and ads, bidding strategy and optimization
•Overseeing retargeting campaigns, utilizing real-time bidding tools to optimize towards ROI goal, implementing A/B tests, and coordinating creativity
•Data analysis reporting to ensure accurate account spend, and monitor/improve campaign performance
•Researching campaign issues and formulating tangible solution
•Monitoring PPC trends, best practices and techniques.

.

The ideal candidate has at least 2-5 years of experience in managing performance marketing campaigns. Experience with management platforms (including Google Adwords, Bing etc) and bid management tools (such as Kenshoo or Doubleclick). Proficient with web analytics tools such as Google Analytics, Site Catalyst or other statistics platforms.

 

Other requirements include:
•Strong MS Office skills, proven experience in Excel and PowerPoint
•Results-oriented, with strong quantitative and qualitative analytical skills
•Excellent organizational skills, and ability to multi-task/manage multiple projects at the same time
•Ability to work in teams and/or independently to meet goals
•A passion for the Internet in general and fashion e-commerce in particular
•Ready to learn, grow and adapt in a fast-paced environment
•Proficient in English

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